So, You’re A LinkedIn Natural
3 TIPS TO ROCK IT ON LINKEDIN
PUMP UP YOUR PROFILE
An empty LinkedIn profile is a sad LinkedIn profile. Make sure you completely fill out your job experience, outside activities and achievements, groups you belong to, and information about you and your brand. Use a great profile image. Ask friends and coworkers to endorse you for various skills. First impressions matter on LinkedIn so if you don’t have a lot to say, you’re going to be passed right by.
Know how you asked some friends to endorse you for skills? Find time to endorse others in spare moments to show some love. Link and call-out career opportunities that look like a fit for connections you know are looking for work. Send helpful articles you’ve discovered on LinkedIn to colleagues you know will gain something from reading them!
To be successful on any social channel, you need to show up consistently. Update your profile with new projects when you kickoff. Ask work-related questions or for office advice from your colleagues to start conversations. Share events that your audience may enjoy. Publish your own content (you can re-purpose blog entries and videos) to your page.
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