Set yourself up for success in 2020:
Use our planning packet to reach your goals while remaining true to your values
My marketing business has grown year over year to make more money and serve more clients.
I always say I built my business by accident, but I’m growing my business with intention. This expansion isn’t some magic trick. We work hard & smart to make Amy Jacobus Marketing a successful venture.
Every year, my team and I hold a planning session to map out priorities and goals for 2020. I want you to benefit from planning, too.
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Curious how we do it?
Let’s walk through a few steps before you jump into our planning extravaganza.
Revisit your company values
Ask yourself and your team: How do you want your customers, clients and audience to feel when they engage with you and your company? How do you and your team want to feel about doing the work?
Crunch some numbers
Pull and review your financial reports from the full year (revenue & expenses).
Do as much detailed math as you can to see what you did or offered throughout the year that was most (and least) profitable.
Brainstorm, brainstorm, brainstorm
Narrow down your ideas
Break down each idea into actionable steps
Schedule it all out
You have your ideas. You know what it takes to make them a reality. You know how they align with your values, and you know that they will make you and your ideal audience feel awesome.
But if the steps you have to take to make these ideas a reality are not in your calendar, they will not happen.
Putting everything into the calendar is a detailed but necessary next step. Map out your year in baby steps—soon you’ll be on a path towards implementing these ideas, doing good and making your money.
I strategize, consult and manage digital marketing and communications for small businesses and creative entrepreneurs. I’m based in Brooklyn, because I have a thing for exposed brick, cozy, local coffee shops and the can’t stop, won’t stop energy of New York.
Because I work with small companies, I get the chance to really know my clients – what makes them tick and how and why they should stand out in a crowded marketplace. A lot of my clients have a smaller staff, a limited budget and are already stretched thin for time. This leads us to tailor marketing strategies and solutions to each company’s unique needs and actual capacity.